Summary

VNDirect, one of the top 3 leading securities companies in Vietnam, has decided to revamp its website interface to enhance user experience. Qixtech is honored to be selected as the chosen partner to redesign VNDirect’s website, aiming to deliver the best user experience possible.

Objective

The objective of upgrading VNDirect’s website interface is to enhance user experience by improving the interface’s friendliness and intuitiveness, integrating interactive features to enhance communication and support, ensuring smooth operation on mobile devices, providing diverse and detailed information about the market and services, enhancing security and SEO optimization, as well as building a flexible and user-friendly content management system for efficient information updating and management.

Discovery Planning

In the discovery planning phase, the focus is on understanding user needs, defining website objectives, and outlining key features and functionalities. This involves conducting market research, identifying target audiences, setting project scope, and allocating resources effectively to ensure the successful design and development of the website.

Design

Our website design strategy was centered on bolstering VNDirect brand recognition and aligning with the predefined objectives regarding both timeline and functionalities. This process includes brainstorming, prototyping, testing, and refining ideas to achieve desired outcomes efficiently and effectively. Collaboration, creativity, and attention to detail are essential for success in design and development endeavors.
Qixtech utilizes infographic graphic design to optimize complex stock market information on the VNDirect website. Additionally, Qixtech offered constructive feedback to VNDirect to refine the design and enhance user experience.

Conduct HTML, CSS And Coding

Implement the website using a rolling method, deploying HTML, CSS and Coding, Testing, updating content in small packages. This ensures that all work is done in parallel, speeding up the process of completing the website.

Optimize Website

We optimize the entire website to ensure SEO standards, fast page loading speed, and good Google rating

Enhance Customer Experience

The revamped website provides a more intuitive and user-friendly interface, resulting in improved navigation and interaction for visitors.

Improved mobile responsiveness

The website now offers seamless functionality across various mobile devices, ensuring a consistent user experience regardless of the device used.

Increase Online Marketing Effectiveness

SEO optimization efforts have improved the website’s ranking on search engine results pages, resulting in increased organic traffic and visibility among potential investors.

Streamlined content management

The implementation of a flexible and efficient content management system facilitates easy updating and management of website content, ensuring timely dissemination of information to visitors.