Summary

Petrolimex Joint Stock Insurance Corporation (PJICO), established on June 15, 1995, is one of the leading professional insurers in Vietnam, founded by seven major state-owned economic organizations. PJICO offers a wide range of insurance products and 24/7 services, with an extensive network of affiliated petrol stations nationwide, ensuring convenience and reliability for customers. Since March 1, 2021, PJICO has issued electronic motor vehicle insurance certificates, facilitating easier management and processing of insurance procedures for customers.

Objective

Qixtech has successfully implemented the ipjico.vn website, featuring a clear and professional user interface (UI) with appropriate images and icons, making it easy for users to find information and access insurance services. In terms of user experience (UX), the website offers user-friendly and optimized features such as quick premium calculations, package selection, and additional benefits, facilitating a convenient process for users to explore and purchase insurance online. The website also offers a variety of insurance types, including automobile physical damage insurance, health insurance, and travel insurance.

Discovery Planning

In the discovery planning phase, the focus is on understanding user needs, defining website objectives, and outlining key features and functionalities. This involves conducting market research, identifying target audiences, setting project scope, and allocating resources effectively to ensure the successful design and development of the website.

Design

Our website design strategy was centered on bolstering brand recognition and aligning with the predefined objectives regarding both timeline and functionalities. This process includes brainstorming, prototyping, testing, and refining ideas to achieve desired outcomes efficiently and effectively. Collaboration, creativity, and attention to detail are essential for success in design and development endeavors. Additionally, Qixtech offered constructive feedback to the investor to refine the design and enhance user experience.

Conduct HTML, CSS And Coding

Implement the website using a rolling method, deploying HTML, CSS and Coding, Testing, updating content in small packages. This ensures that all work is done in parallel, speeding up the process of completing the website.

Optimize Website

We optimize the entire website to ensure SEO standards, fast page loading speed, and good Google rating

Easy Online Insurance Purchasing

Customers can easily purchase insurance online through the website or via the nationwide network of affiliated companies. This saves time and provides convenience for users.

Diverse Insurance Products

The Pjico website offers various types of insurance such as auto insurance, health insurance, travel insurance, personal accident insurance, and more. This allows customers to choose products that suit their needs.

Brand Affirmation

Successfully deploying a professional website helps build trust and credibility for the PJICO brand. Customers feel reassured purchasing insurance from a company with a reliable website.

Process Optimization

The website helps optimize the insurance purchasing process, from quick premium calculation to selecting service packages and insurance benefits. This makes it easy for customers to understand and complete procedures.

Effective Customer Engagement

The website serves as an effective channel for engaging customers, helping PJICO continue to grow and maintain relationships with customers.